Let’s start with ‘be careful about what you wish for’! Jaguar established a deeply engrained image – now called ’brand’ – based on beautiful cars, discussions about the future as WW2 bombs fell, five wins at Le Mans and fabled trips at speeds of 150 mph or more across...
Long ago on 10th December 1997 Toyota introduced the first generation of Prius that went on sale in Japan only with many aspects completed largely by hand from electric motor winding to assembly of the body. The second phase from 2000 to 2003 was sold in selected...
Globally the vehicle manufacturing industry has undergone a revolution – hybrids during the early part of this century, and then in the past decade, full electric drive. The upshot is while some markets are driven towards a political electric only Utopia (EU27, UK,...
The wonderful world of vehicle manufacturers is under massive pressure to change, driven by legislation, consumer choices and international trading. The collision repairers are down stream of this, and the increasing chaos will have quite an effect, eventually. When...
Broadly the evolution of ADAS to full autonomy up to SAE level 2 has been implemented, although true level 2 applications are rare. However, everyone from politicians to venture capitalists think SAE level 5, where the user does nothing but get into- or out of a...
The motor show held during September 2023 featured more Chinese vehicle manufacturers than ever before, just as the European Commission President (one of quite a few) Ursula Von der Leyen decided to shake things up. Alarmed by the wave of Chinese made battery electric...